Your Daily Dose of Retail Media Insight
Your morning ritual for staying ahead in the fastest-growing channel in digital advertising.
A daily bite of insight
In today's retail media landscape, staying informed isn't enough. You need context, clarity, and actionable insights to make decisions that will impact the future of your company.
That's where Retail Media Breakfast Club comes in.
Every weekday at 6AM ET, we deliver a 10-minute briefing that cuts through the noise and gets straight to what matters. No fluff, no filler – just sharp insights you can actually use.
Choose your morning brief
🎧 PODCAST Your perfect companion for morning coffee
📺 YOUTUBE Quick visual insights for your startup routine
📧 NEWSLETTER Deep dive into what matters
A point of view, not a press release
Every morning, retail media leaders face a flood of announcements, updates, and "groundbreaking" developments.
Since 2015, when I started my Amazon-focused marketing agency (later acquired by Acadia), I've been asking one question: "What actually matters?" Not just what's new, but what will reshape how we allocate millions in ad spend.
That's the question we'll explore together each morning at Retail Media Breakfast Club – not because one person can have all the answers, but because asking this question helps us see more clearly through the noise.
Join me at 6AM ET as we figure out what matters now.
Kiri Masters
Home Reviews
New year, new favorite pod.
Retail media savant, Kiri Masters, has done it again by creating a snackable (<20min), informative & platform w/ multiple experts weighing in on retail media topics within the CPG industry.
Click, follow & listen!
Sr. Director of Omnichannel Retail Sales & eCommerce, Monster Energy
You will want to listen and subscribe to this one. Kiri Masters, one of the sharpest minds in Retail Media and eCommerce, has broken the podcast mold with the Retail Media Breakfast Club.
Aside from the epic name that gen X'er like myself will appreciate, this is a snack size daily drop of Retail Media happenings, insights, and contributions from Retail Media leaders across Kiri's network. At 10min - 15min a listen, the ROI on your time will be there, I promise!
Give it a listen, and honored to be among Kiri's list of early contributors!
SVP Digital, Commerce & Media, Petmate
So great to see Kiri Masters back in the game, sharing her thoughts on the wild world of retail media!
Spreading the word in case you haven’t heard—she just launched her Retail Media Breakfast Club podcast! Kiri’s insights on the industry, delivered daily in a concise format, are a must-listen.
Congrats, Kiri, on this fantastic launch! And thank you—I’ve already picked up some great perspectives from it!
Founder & CEO, Stratably
My morning coffee routine is forever changed. Retail Media Breakfast Club is my daily source of industry knowledge.
Head of E-Commerce, Advantice Health
Kiri Masters has been my go-to thought leader in retail media & marketplaces space for years now.
Her unique combination strategic perspective and actionable insights helped me transition from an e-Commerce Sales Manager to a more complete Digital Commerce professional.
A daily, condensed hit of industry insights is something totally new in the space.
Commercial Director, Tom's of Maine
I didn’t know I needed a 10-minute daily podcast until I found the Retail Media Breakfast Club. It’s like a personal briefing every morning!
SVP of Global Growth, U BEAUTY
